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October 4, 2018

Louis Vuitton + South Coast Plaza Boutique Unveiling

Weston James Palmer, Rachel Nguyen, Jesse Rutherford and Devon Carlson
Keyo Collison and Justin Barnette
Michael Burke, Sunny Accardo and John Accardo
Rebecca Sharratt and April Jackson
The new Louis Vuitton boutique offers customizations at its in-house atelier.
Photo by Donato Sardella/Getty Images for Louis Vuitton
The dinner setting at The Resort at Pelican Hill in Newport Beach.

DJ Alex Merrell
The new Louis Vuitton boutique in South Coast Plaza.
The in-store atelier at the Louis Vuitton boutique in South Coast Plaza.

Befitting the excitement and effort that went behind the expansion of its store in South Coast Plaza, Louis Vuitton celebrated the unveiling of the Peter Marino-designed space with a cocktail party and an al fresco dinner that fused French savoir-faire and the California lifestyle.

On Thursday, September 27,  an eclectic group of clients and influencers explored Louis Vuitton’s first in-store atelier and admired the colorful artworks, including Peter Dayton’s commissioned striped surfboard stretching more than 27 feet.

Then they moved from the Costa Mesa store to The Resort at Pelican Hill in Newport Beach. Under the open sky 175 guests—welcomed by Louis Vuitton chairman and chief executive officer Michael Burke—dined at long rows of tables overflowing with white flowers in front of the resort’s prized rotunda, which was aglow with the LV logo, like a lavish lighthouse 300 feet above the ocean.

The lights kept twinkling during the after-party, as guests danced to music spun by DJ Alex Merrell.

Written by Khanh T.L. Tran

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