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April 10, 2017

C + The Outnet.com Lunch

Melissa Magsaysay & Alison Edmond
Photo Credit: Stefanie Keenan
Cher Coulter
Photo Credit: Stefanie Keenan
Renee Marcello
Photo Credit: Stefanie Keenan
Alison Van Pelt
Photo Credit: Stefanie Keenan
Rebecca Russell
Photo Credit: Stefanie Keenan
Nicky Deam
Photo Credit: Stefanie Keenan
George Kotsiopoulos
Photo Credit: Stefanie Keenan
Laurie Trott
Photo Credit: Stefanie Keenan
Maggie Greene
Photo Credit: Stefanie Keenan
Alison Edmond
Photo Credit: Stefanie Keenan
Elizabeth Sturgis & NJ Goldston
Photo Credit: Stefanie Keenan

Photo Credit: Stefanie Keenan

Photo Credit: Stefanie Keenan

Photo Credit: Stefanie Keenan

“I actually got over a break up by shopping online, [it’s] healing retail therapy,” Alison Van Pelt said with a smile under a colonnade at the Chateau Marmont Thursday afternoon. The Los Angeles artist, who’s currently giving Downtown L.A.’s Figueroa Hotel a painterly makeover, was on the scene to celebrate C Magazine’s partnership with the online fashion outlet The Outnet. Guests included Mandana Dayani, Cher Coulter, George Kotsiopoulos, Laurie Trott, and more.

“We’re giving an all-new meaning to ladies who lunch,” said C Fashion Director Alison Edmond, who served as co-host with fashion plate and author Melissa Magsaysay.

“The Outnet is the number one used app on my phone; my cart is always full,” noted Magsaysay, who wore a flowing Altuzarra kaftan from the site. “I’ve been browsing the sandal section — Marni is a little more playful than I usually am, and Alexander Wang is a little more directional than how I usually dress on an everyday basis, but shoe wise, when it’s on The Outnet, I scoop up those designers. It allows me to experiment more.”

Over a three-course lunch,a spokesperson from The Outnet explained the brand’s mission: “It’s where, if you missed something from last season, there’s still a way to find it. If you were coveting a certain shoe last fall, and now you think it’s gone forever, it may actually still show up on The Outnet! It’s about a curated experience and finding things that you may have missed out on.”

And nobody knows that better than Coulter, a fan since the site’s launch in 2009. “It means I can buy designer clothes. I would be nervous to buy designer clothes because they’re so expensive,” says the celebrity stylist. “I feel like if you know what’s in fashion, it doesn’t matter if it’s this season or two seasons behind. It’s just, do you like it? Does it suit your body? Is it in fashion? It doesn’t need to be right now.”

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